Just in case you forgot how great it felt to finally emerge from the pandemic lockdown, Iria Lopez and the Wednesday Studio crew in London made this video (with music by Tom Drew) to help us all remember how truly joyous it was.
Iria Lopez: “We can all agree that living through a pandemic was something as weird and crazy as it was unexpected. It was a whirlwind running through our lives, leaving a major mark not only in our history but also in our society. The situation we were all living in, isolated in our homes, was tough yet it also increased the feeling of unity: we were all in this together.
“I felt this moment shouldn’t be ignored, so I thought of using this music video as an opportunity to celebrate the moment when people could be together again, have a drink together, hug each other, enjoy the outdoors, and rediscover the pleasure of the little things, like having a haircut!
“The production was surprisingly easy, it all came out in one go, no scrapped sketches and no changes. It was quite weird, almost as if it all existed already in my head.”
Production: Wednesday Studio
Co-founder: Iria Lopez, Daniela Negrin Ochoa
Director/designer: Iria Lopez
Animator: Russ Etheridge, Eze Matteo, Joe Le Huquet
Music: Tom Drew