The Pinkfong Company, the global entertainment company behind Baby Shark, and Sesame Workshop, the nonprofit educational organization behind Sesame Street, today announced a musical collaboration between internet sensation Baby Shark and the iconic Sesame Street friends that will have kids and families “doo doo doo’ing” to a familiar tune.
In the animated music video, Elmo, Cookie Monster and Abby Cadabby are learning a new song when Baby Shark and William invite them to join in a game of tag and an underwater dance party. The viral “Baby Shark” song is reimagined with a twist as the Sesame Street friends join in on the vocals.
In addition to the music video, The Pinkfong Company and Sesame Workshop are curating a special Earth Day-themed YouTube playlist filled with catchy songs and engaging stories. The playlist features a mix of fan-favorite, nature-themed content from Pinkfong and Sesame Street, as well as the newly released music video.
“We are thrilled to announce this Baby Shark collaboration with Sesame Street, which has been a cornerstone of childhood for over five decades across the globe,” said Bitna Kwon, Chief Strategy Officer of The Pinkfong Company. “It’s a truly meaningful opportunity for us to create a shared experience that transcends generations, and we hope that the collaboration helps build an emotional connection among modern families while helping them learn about nature.”
Jenny Gioia, VP of Multimedia Programming, Sesame Workshop., commented, “We’re always looking to deliver fun, unexpected collaborations to our fans. Pinkfong’s Baby Shark is a cultural icon with the most-viewed YouTube video of all time; that’s an unbelievable accomplishment. We knew we needed to work together and give the Sesame Street treatment to their best-known content, creating a vibrant new music video and so much more for kids and families to enjoy.”
The special music video and playlist are now available on the official Pinkfong, Baby Shark and Sesame Street YouTube channels.