Owner/CD Doug Alberts at Noodle Animation in Chicago: “We were approached by our favorite (secret) Melatonin Gummy brand to educate on the benefits of getting a full night’s rest. Although this project got the axe late in production, we decided to finish it ourselves.
“Because everyone’s sleep patterns are so different, we decided to approach the project with a multi-style direction and link all the scenes together using match cuts and expressive motion.”
Production: Noodle
CD: Doug Alberts
